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MMA Forum: LATAM (São Paulo) - September 2, 2010
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 | WELCOME TO THE MMA FORUM!
The 2010 MMA Forum in São Paulo brings together attendees from agencies, brands, carriers and other members of the global mobile marketing ecosystem.
The annual event features a wide variety of keynotes, panels and presentations discussing the latest case studies, technology developments, and innovative ways of using the mobile channel to extend the reach and effectiveness of marketing campaigns. Brands and agencies recognize and agree that the mobile channel is a highly effective way to reach consumers but the most successful campaigns are built on the understanding that the mobile channel isn't homogeneous.
Register today to make the most of your networking experience at this year’s MMA Forum in São Paulo.
View the agenda here

Featured speakers include:
New! Mobile Experience Lab: an interactive way for delegates to hear from the industry’s thought leaders, experience mobile campaigns firsthand, and interact with brands using mobile as part of their integrated marketing strategy. Each mobile campaign features a booth that provides attendees with an interactive, hands-on opportunity to experience the campaign from an end user’s perspective.
LOCATION
BLUE TREE TOWERS MORUMBI
Av. Roque Petroni Jr., 1.000 Brooklin CEP 04707-000 São Paulo – SP Tel: (11) 5187-1200 Fax: (11) 5187-1221
| | | | WHO ATTENDS? Agencies, brands, operators, technology companies, and other industry leaders from around the globe.
The MMA Forum is the must-attend event for brands, marketers, and vendors interested in delivering to mobile customers --- which should be everyone!
SPONSORSHIP OPPORTUNITIES
Gain premium exposure with industry leaders and participants and increase your visibility within the mobile marketing community.
Contact us to learn more
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1 September Introduction to Mobile Marketing Workshop
Qualifying Brands Attend Free
This intensive mobile marketing workshop will introduce many concepts around mobile marketing, including how mobile can be used to engage consumers and businesses alike, introducing the landscape and ecosystem of players that help businesses practice mobile marketing. In addition, mobile advertising and related awareness generating and consumer participation incentive tactics will be discussed, as will related mobile marketing practices like mobile enhanced cause marketing, mobile giving, and more.
Carol Alvarez: Director, Mobile & Emerging Platformsl F-biz
Michael Becker: Managing Director, North America; Mobile Marketing Association
Marco Lopes: Managing Director, LATAM; Mobile Marketing Association
Jeff Simmons: Director, Technology Programs; CTIA
Regional Insights (Members Only)
Free to attend!
What are the trends in MM worldwide? What can members in LATAM learn from these lessons? This session give you the opportunity to hear from the MMA”s MDs who sit in unique international, neutral roles.
Michael Becker: Managing Director, North America; Mobile Marketing Association
Paul Berney: Managing Director, EMEA; Mobile Marketing Association
Marco Lopes: Managing Director, LATAM; Mobile Marketing Association
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| | ....................................................................................................................................................................................................................................................... | | | | | | | PRICING
| MMA Member pricing*: | | Forum Pass | $425 | R$ 744,80 | Qualified Brand Forum Registration
| $200 | R$ 350,50 | Introduction to Mobile Marketing Workshop
Qualified brands attend for free | $100 | R$ 175,25 | | Student Rate | $222 | R$ 390 |
| Non-member pricing*: | | Forum Pass | $550 | R$ 963,86 | Qualified Brand Forum Registration
| $200 | R$ 350,50 | Introduction to Mobile Marketing Workshop
Qualified brands attend for free | $150 | R$ 262,87 | | Student Rate | $222 | R$ 390 |
| | | | | * R$ 1,75248 = USD $1,00 Please note that conversion rates may fluctuate | | | | |
Fax: (55) 11 3017-6916 Delegates from qualifying brand companies and agencies receive a special reduced rate of $200 to attend the MMA Forum. Please email forum@mmaglobal.com with questions.
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