Mobile Marketing Forum: North America (New York) - June 2 & 3, 2009

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AT THE EVENT

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WHY ATTEND?

The flagship event of the Mobile Marketing Forum series, MMF New York City gathers together an unprecedented lineup of industry expert presenters, panelists and attendees. With total mobile revenues of over $12 billion expected by 2013 (source: Informa Telecoms & Media), mobile is projected to outperform web marketing in the near future – a vital milestone for marketers. MMF attendees will have the opportunity to learn how all players from the mobile ecosystem can maximize revenues and successfully leverage the most utilized marketing channel in the world: mobile!

Discussing the latest developments and case studies in the most interactive event in the industry, previous Mobile Marketing Forums in New York have included over 800 brands and industry leaders, addressing the industry on key topics such as:

How mobile got President Obama elected – the role of mobile in the Presidential campaign
Agency Panel: What type of customer engagement is possible through mobile that isn’t possible through other marketing channels?
Social Media Panel: Mobile is critical to social media, but is it vice-versa?
Advertising Panel: What was my ROI? The gloves come off as agencies and ad networks square off to take a hard look at who is delivering and who is falling short.
LBS Panel: Is Location Based Advertising the future of Proximity Marketing?
Carrier Panel – Redefining the carrier’s customer: consumers vs. advertisers
Privacy Panel – This panel of experts will discuss the issues of privacy management in the mobile world

LOCATION

Grand Hyatt New York
109 East 42nd Street

at Grand Central Terminal,
New York, New York, USA 10017
Tel: +1 212 883 1234

Fax: +1 212 697 3772

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SPECIAL OFFERS

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Book the workshop with the 2 day pass and save 15%!

PRE-MMF INTENSIVE MOBILE MARKETING 101 WORKSHOP

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June 1, 2-6pm at the Grand Hyatt

This intensive mobile marketing workshop will introduce advanced concepts around mobile marketing, including how mobile can be used to engage consumers and businesses alike, introducing the landscape and ecosystem of players that can help you practice mobile marketing. In addition, mobile advertising and related awareness generating and consumer participation incentive tactics will be discussed, as will related mobile marketing practices like mobile enhanced cause marketing, mobile giving, and more.

Presented By:

Michael Becker, EVP Business Development, iLoop Mobile

Alberto Benbunan, Managing Director, Mobile Dreams Factory

Jeff Hasen, Chief Marketing Officer, Hipcricket

Michael Hanley, Director Institute for Mobile Media Research, Asst. Professor of Advertising, Ball State University

PRICING*

(Including a DVD of all Event Proceedings)

Pass	Fee
MMA Members Full Event – 2 days + workshop	$1,470
Non-Members Full Event – 2 days + workshop	$2,090
MMA Members 2 day conference only	$1,195
Non-Members 2 day conference only	$1,695
MMA Members pre workshop only	$275
Non-Members pre workshop only	$325

* These prices do not include tax.

SPONSORSHIP OPPORTUNITIES

Gain premium exposure with industry leaders and participants and increase your visibility within the mobile marketing community.

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